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Programmatic Advertising (DV 360)

DV360, which many agencies in Turkey have just started to use, is one of the current advertising tools provided by the Google Marketing platform. It's powered by Google's artificial intelligence. It allows us to target in detail many issues such as user behavior, location information, and interests. The Dv360, which provides us with great benefits in health sector targeting, also has many advanced details that are not in Google Ads.

Here are a few examples. For example, the number of inventories. You can reach your target audience very quickly from many points. With Dv360 AI, your campaigns can optimize themselves. With reporting, you can see at which times your target audience is interested in which of your ads, and from which location.

With the Dv360, you can find the person that you want to reach, right where you want to go.



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